Speaking

Lessons from doing the work.

Talks on marketing, brand and building companies from someone who has done all three: a film festival co-founded as a student, marketing leadership at a solar company through its acquisition, and a seven-figure firm of his own.

Stuart Derman
Signature talks Three, each tailored
Formats Keynote, fireside, panel, workshop
Delivery In person or virtual
Recognition Forty Under 40, 2025

Signature talks

Three talks, each tailored to the room

Every engagement starts with a planning call, so the talk fits your audience, your theme and your goals for the event.

01 Marketing · Brand

Beyond Cost Per Lead: Why Brand Wins the Long Game

Most companies optimize for this quarter's leads and call it strategy. Stuart shows why that stalls growth, and how to build a brand people trust while lead generation still pays the bills.

Your audience leaves with

A clear way to split budget between demand and brand

The signs a company is over-optimizing for cheap leads

First steps to building trust before the first sales call

02 Entrepreneurship

They Weren't Smarter: What I Learned Watching People Build Big Companies

From inside a fast-growing solar company, Stuart saw that the people building it weren't different from anyone else. They had decided to build. A talk for founders, students and anyone with an idea they keep putting off.

Your audience leaves with

Why credentials matter less than the decision to start

How to learn the whole business before founding one

A practical first move for an idea on the back burner

03 Leadership · Career

Beyond the Side Hustle: When to Turn Good Work Into a Real Company

Stuart turned consulting work into RELLO when keeping it a side business would have paid more. This talk is about making that call: what it costs, what it builds, and how to know when it's time.

Your audience leaves with

Signals that side work has become a business

The real trade-offs of hiring your first team

How to think about short-term income against long-term equity

Stuart Derman on stage at the Utah Business Forty Under 40 awards
On stage Utah Business Forty Under 40 awards, 2025

Working together

What organizers can expect

Before

A planning call

Stuart learns your audience and goals, then shapes the talk to fit. You receive a bio, headshots and promotional copy for your channels.

On the day

Formats that fit

Keynotes, fireside conversations, panels, workshops and podcast guest appearances, in person or virtual.

After

Something to keep

Attendees can receive a follow-up resource tied to the talk, so the ideas keep working after the event.

Audiences

Where Stuart's talks land best

Industry Conferences

Solar, clean energy, home improvement and B2B marketing events.

Companies Offsites and kickoffs

Leadership retreats and sales and marketing kickoffs.

Founders Entrepreneurship programs

Accelerators, founder groups and university programs.

Groups Associations

Trade associations and professional organizations.

Questions

Can the talk be tailored to our audience?

Yes. Every engagement starts with a planning call. Stuart adapts the examples, depth and takeaways to your audience and your event's theme.

Does Stuart speak virtually?

Yes. Keynotes, fireside conversations and workshops can all be delivered in person or virtually.

What does an engagement cost?

Fees depend on format, location and audience. Share your budget range in the form below and you'll get a straightforward answer about what fits.

Where is Stuart based?

Salt Lake City, Utah. He travels for in-person events.

What do you need from us?

Your event details, a description of the audience, and your goals for the session. You'll receive a bio, headshots and promotional copy for your channels.

Can Stuart join our podcast?
Yes. Choose "Podcast guest" as the format below, or use the podcast inquiry form .

Booking

Check availability

Share a few details and you'll hear back within two business days.

Thank you. Your inquiry is in, and you'll hear back within two business days.